27 Most Popular Jeans Brands In India – Complete List

The evergreen trend of branded jeans is in vogue at present as well. Market these days has numerous designer branded jeans name to make you stand different from the crowd. Jeans will never be outdated from the fashion world. But the jean brands matters a lot while selecting the jeans. With the range of brands that are available, it can be difficult to pick the right one. The choice of the brands for the jeans that are both sustainable and ethical to their core is now on the increase and they come in a range of colours, shades, patterns and designs.

Let’s first categorize jeans into a simple 2 star, 4 stars and a 6-star rating. Classifying the two stars rated jeans will cost low whereas the four stars rated and six rated jeans will cost higher. Further, it can be added with the gold star that nobody can afford the custom made jeans. While you go for online shopping for top brand jeans like the Diesel jeans, Lyle jeans, and the Scott jeans, you should compulsory look for authorized dealers who were having the online portals. Though the jeans have come as a status today, it has turned out to be the casual wear of the trendy world. Here you will get the top 25 top and best jeans brands. Go Searching!

Famous Branded Jeans For Both Men And Women:

There are many brands of jeans are available like Levi’s, Lee, Movi, Diesel and etc. The history of diesel jeans began from Italy in the year 1955 with the future establishment but, it might be really not fair to discuss Diesel without mentioning these branded denim jeans. Of course, a quality Diesel jean will make you comfortable when worn. Colin’s jean brands had chosen the right marketing the strategy from the start. Unlike the other Turkish manufacturers of Denim, this will be in good quality and inexpensive. Mavi jeans are the leading and sold in trading centres. Wrangler is one of the three top most popular American jeans brands. Particularly, this has been known well for the cowboy style. Take a look at the 25 best-branded jeans names that are popular in the market today.

1. LEVI’S:

Levi’s is unarguably one of the highest-selling denim brands in the world! It even holds the very first patent on the idea of using rivets on men’s jeans. Levi’s also holds the reputation for launching many game-changing designs and styles, which we, the modern generation, are enjoying today. They have many stores across India and sell different varieties of jeans, t-shirts and other merchandise.

Here are Some Noticeable Features of Levi’s:

The iconic Two Horse trademark logo of Levi Strauss on the backside of every pant.
Red tab, which identifies Lev’s products from other companies.

Read More: Trending Levis Jeans For Men and Women


The company was found by the Renzo Rosso in the year 1978. Diesel is one of the most expensive jeans brands in the world. They start from a few thousand rupees to up to even a lakh, making them out of reach to the common crowd. This luxury brand is known for its comfortable and long-lasting fabrics.

Here is How You Can Identify Diesel Denim:

A label on the inside which has a Head symbol and reads “Diesel-only-brave-diesel”.
A logo on the front pocket with a “D” symbol in Red.
Branded engraving, buttons and studs on the pants.
Famous for its natural pre-washed and faded look.


Wrangler jeans are famous for their innovations in the cowboy and workwear denim segment. It was first made by Bluebell who acquired Casey Jones in the 1940s. They are available worldwide and known for their best quality denim jeans. Each pant is handcrafted to perfection to offer superior fit and style. They offer a wide variety of shades which range from the lighter hues to the darker end of the spectrum.

Here’s What Customers Love About This Brand:

The U-fit crotch in these Jeans is famous for offering superior comfort.
A thorough fit guide by the brand to help the customers buy right.
Flexible material that fits your body well.

See More: Best Branded T Shirts

4. LEE:

Lee is a denim brand that is renowned for its innovation, quality, and customer satisfaction. This company was founded in 1889 and based out of the United States of America. It offers a wide variety of products for men and women, who stay in line with today’s trends. Along with bottom wear, this brand is also popular for its overalls, accessories and sweatshirts.

Lee jeans are made with high stretch denim for greater flexibility. The extremely soft fabric offers lasting comfort, and the flexible waistband accentuates your curves.


Spykar is an Indian brand that is competing with hi-profile brands like Levis and Pepe Jeans. It was launched in 1992 and currently has more than 250 outlets in the country. Spykar is known for its sturdy fabrics and well-tailored jeans. The brand strives to keep up with the changing times and offer quality materials at affordable prices.

Key Features:

A low budget brand which produces stellar products of international standards
Excellent Fits, with a wide choice for men

See More: Best Jeans for Men


Pepe Jeans is a London based denim brand, which closely competes with Levis in the jeans market. It has several stores across the world and in India, which sell casual denim wear and accessories. Pepe belongs to the affordable-luxurious segment and known for its stylish products, particularly in the women’s section!

The brand is famous for its super-stretch skinny jeans marketed under Powerflex denim. A number of cuts and fits are tailored to suit every body type and shape. Another highlight of the company is its eco-conscious business. Recently, it has launched Tru-Blu technology which uses zero chemicals and less amount of water to make its denim.


Flying Machine is a homegrown brand, which is a division of the Arvind Mills. It calls itself a “guaranteed brand” that is available at a reasonable price. The brand believes in innovating itself to win the loyalty of the millennial generation. With contemporary cuts and styles, Flying Machine is definitely on the race to become a trendsetter among the Desi denim brands.

The brand targets an age group of 16-30 years and offers more youth-centric products. Along with denim, the brand also makes t-shirts, shirts and accessories, all which cater to the college-going crowd and the young generation.


Denizen is a low-cost Denim brand from the very popular Levi Strauss and Co. The company aims to provide quality fabrics at affordable prices. Each fabric is designed to “fit” into your daily routine and offer unbeatable style without any compromise. That’s not all! You get amazingly unique fits and wide range of styles to suit your needs!


The Numero Uno is one of the earliest known Indian denim brands which started its journey in 1987. It offers best-in-class jeans along with many other products. They offer a wide range of designs which come with better tailoring for lasting comfort. It predominantly caters to the fashion-savvy youth of the country by offering a superior range of casual jeans wears.

10. MUFTI:

Many of you will be surprised to know that Mufti is a desi brand! Yes! You heard that right! It was launched in the year 1998 by Mr Kamal Khushlani to provide a radical clothing solution to the modern man. Every product is designed to make it look ‘different’ from mainstream fashion. In fact, the idea of stretch jeans is also said to be conceived by the team of Mufti, which was later adopted by other denim brands.

Along with a wide range of jeans pants, Mufti is also famous for its T-shirts, shorts, shoes and other accessories.

See More: Women’s Jeans Models


When it comes to fine clothing for a gentleman-like appearance, one cannot overlook Louis Philippe! The premium men’s wear brand is an ancillary company of Madhura Fashion and Lifestyle and is renowned for its premium fabrics and precision cuts. Fondly called as LP by its customers and partners, the brand launched in 1989 was named after Louis Phillipe, a French king.

Along with the formal wear segment, LP is also popular for its luxury denim, which is like none other in the market. The smooth texture, skilful tailoring and the contemporary finishes on the denim make it one of the most sought-after jeans brands in the Indian market.


With over 1400 flagship stores in about 90 countries, Tommy Hilfiger is undoubtedly one of the highest selling brands in the world. It is based out of the USA and is a premium clothing company for both men and women. Most of the denim produced by the brand are influenced by mainstream American fashion. Especially, Tommy’s Slim jeans are quite popular with customers who vouch never to try other brands again.

Tommy Hilfiger is treated as a luxury brand in Indian and sells expensive denim compared to other brands in the same market.


Superdry is a British clothing brand which recently made its entry into the Indian fashion market. It partnered with Reliance Brands Ltd. And has received unexpected success in a short period. Superdry denim is particularly popular for its high-quality fabrics and ultra-modern cuts. From regular fits to slim and tapered fits, there is one for everyone!

Do check out their ripped denim which is loved by the millennial generation!

14. GUESS:

Another American denim brand which created quite a storm in the Indian market is Guess! It was originally established in 1981 by the Marciano brothers, who created the modern version of Denim. They pioneered the concept of stone wash, slim fit and 3 zipper pant, which became an instant success. Gradually, Guess has become a global lifestyle brand, and its denim continue to shell off the racks, despite their heavy price tags!


Most people regard Peter England as a formal wear clothing brand for men. However, it’s a casual line, especially denim, are equally popular. Most office going people choose Peter England over other brands for their standardized designs and cuts. The affordable range can be worn as a 9 to 5 wear and converted into an after-office casual ensemble with minimal efforts. With a stylish range of washed denim and fits offered at a medium price range, one cannot ignore this brand!

See More: New Branded Sandals


The U.S. Polo Assn. is an official clothing and accessories brand of the United States Polo Association. Its denim is priced quite high, but worth every penny for their long-lasting and superior comfort. You can easily make out the quality difference with other brands with the texture of the fabric and the edgy fit. You will be thrilled to find the wide range of denim in a myriad of blue shades to suit all your moods and occasions!


Are you looking for a brand with a purpose? Being Human, it is! The popular clothing brand is a part of the Being Human – Salman Khan foundation for which the superstar is also the brand ambassador. It is recognised for its athleisure clothing, including denim, created using a fashion-forward approach. All the products manufactured by this company conform to strict international standards to get you the money’s worth.

So, if you want to look good, along with doing good to society, then choose this “Clothing line with a heart”!

18. DNMX:

DNMX is an in-house denim brand of Reliance Trends, which focuses on stylish urban wear. The company offers a wide range of jeans to suit all your fashion needs. From classic blue denim to heavily distressed jeans and even corduroy denim, there is one for everyone. What’s more? The brand also offers different varieties of shirts, t-shirts and hoodies to set you apart from the crowd and make you look your casual best!

19. WROGN:

It’s time for Virat Kohli’s fans to rejoice! Wrogn is a clothing brand that is co-created by the Indian team Captain, Mr.Kohli himself! With pathbreaking designs that evoke an urban charm, the brand promises to set you apart from the regular crowd. Even its denim segment is gaining popularity among the youth for their incredible fits and millennial-friendly patterns. So, if you want to get that effortless guy-next-door look, Wrogn is your brand!


As the name suggests, Indian Terrian is a desi clothing brand founded by Mr Venky Rajgopal. The company focuses on addressing the fashion needs of men who are constantly on the move! The apparels are designed to make you look stylish, without compromising on the comfort factor. As part of the casual wear segment, the brand also offers a wide range of denim which bear a classy and elegant look.


Integriti is a casual clothing brand from Kewal Kiran Clothing Ltd., which is one of the biggest textile manufacturers in the country. It was launched in 1998 and predominantly catered to the style needs of young customers aged between 25 to 40. The innovative designs are priced well to make them reachable for the masses, without compromising on quality. Along with smart casuals, the brand also offers a cool collection of jeans to get you to party-ready!


The very mention of “Armani Exchange” rings a bell with the millennial generation! The brand has become synonymous to luxury, with its expensive price tag and ultra-chic garments. The label was launched in 1991 and named after its founder- the iconic Italian designer Giorgio Armani. The denim manufactured under this brand name is specially crafted for the younger audience. Compared to the other Armani labels, Armani Exchange has more trendy options that may be reachable for the middle and upper-middle classes.


Did you know that Lee Cooper is one of the oldest brands in the world? Founded in 1908, in the city of London, this label has a rich and glorious history of dressing up many generations. Although it started as a workwear brand, with time and innovation, it got into the denim market and proved its worth. By the 1940s, Lee Cooper has become synonymous with stylish Denim jeans for men and women.

Interesting Trivia: Lee Cooper jeans were worn by legendary British Rock music artists like Rolling Stones, Serge Gainsbourg etc. The brand calls itself the connection between music and fashion!


G-Star RAW is a Dutch clothing company which is very popular for its groundbreaking denim designs. The brand aims to create “luxury denim for the streets” by transforming a raw denim fabric to a stylish, wearable piece. It invests heavily into innovation and technology to create Sophisticated patterns, never seen elsewhere. Customers particularly love the range of Washes and gradations on the denim, which looks like a piece of art!


Jack & Jones is a European clothing brand which is quite famous in India for its trendy casual and formal wear. It calls its denim line as the “life-blood” of the brand, suggesting their importance. The high-end streetwear denim reflects contemporary vibes to cater to tastes of the new-age man! It also offers an irresistible Vintage collection of jeans that perfectly balance the old-world charm with modern ideology!


Killer Jeans is another reputed Denim brand from Kewal Kiran Clothing Ltd. It was founded in 1989 when there were very limited options for the young crowd. To fill in that void, Killer jeans has come up with many youthful designs to cater to the age group of 16 to 25 years. In no time, it has become one of the largest selling denim of India, that perfectly captured the rebellious taste of the modern generation.

Fun Facts: Killer Jeans was the first in India to introduce the concept of Shredded Jeans! There was a huge craze for its bleached, ripped and even more, bull ridden jeans, very radical in those times.


If you believe in freedom and self-expression through clothing, then American Eagle cannot be skipped! This American apparel brand is quite popular among the youth for its uber-cool and ultra-chic designs. It is no exaggeration to state that some of the denim available in AE stores cannot be found elsewhere. No wonder why teenagers and youngster love this brand so much and turn into their loyal customers!

Popular Denim Fits For Men and Women:

While each brand has a signature style of jeans, in terms of fabric, technology, finish or cuts, the denim fits largely remain the same. Here are some of the most common fits of jeans available in India (the sizing varies from brand to brand):

For Men:

Relaxed Fit
Slim Fit
Loose Fit
Skinny Fit
Tapered Fit
Boot Cut

For Women:

Straight Leg
Boot Cut
Ankle Length
Full Flare
Wide Leg
Boyfriend Jeans
Super Skinny

These jeans are available in low-rise, mid-rise and high-rise waistlines to suit different body types and individual preferences.

Did this article just turn you into a “brand” conscious person? No wonder! These Top jeans brands promise great quality and best looks within your budget. You can buy them online or at multi-branded retails stores and flagship showrooms. If you have always dreamt of owning a branded jeans and showing it off to your friends, then it may be the best time to decide which one’s for you!

See More: Best Wallet Brands

Today, there are many jeans available from the predominant brands that have made a remarkable note in society. It has been accepted as a status symbol in our everyday attire, formal wear, and even for the business environments. But, it is highly recommended to spend more time on getting the best jean brands. What needs more attention when you choose the jean is fitting. The jeans brand will have to fit around your waist well and match the height.

‘The problem with the online portals is that you could neither touch nor feel the product before you buy it. When you are planning to get the jumper for a jacket from Lyle and Scot, the wise option is to keep in mind the tune with the new collection which was introduced by the brand. If you are looking for the best jeans brand, you can select the ones available from the various brands like the Diesel jeans, Levi’s jeans, Lee, Sean jeans, Colin’s jeans, Mavi jeans, and the Wrangler jeans.

When it comes to ethics and sustainability, all the jean brands are not created equally. While shopping for jeans, spending little more time will make you beneficial getting the perfect jeans which will not only have a positive impact on the world around you but will also give you the needed comfort. Jeans last a long time. Spend a little more and save time later.